Q&A with Louise Graham: Why ‘Expensive Brunette’ is 2025’s Must-Have Look 💫

Rich, dimensional, and effortlessly chic—the ‘Expensive Brunette’ trend is redefining luxury hair colour this season. Think soft mushroom tones melting into chocolate soufflé with a touch of cream, creating depth, movement, and sophistication.

We sat down with Louise Graham, 2024 AHFA Australian Creative Colourist of the Year - Winner, to get her expert insights: