Smooth Operator: The Power of Keratin

Frizz, humidity, unruly texture, if your hair has ever refused to cooperate, you already know the struggle. But here’s the good news: at Fruition, we don’t believe in fighting your hair. We believe in refining it.

We design our Keratin Smoothing Treatment to gently, effectively, and beautifully transform your hair's texture. The result? The result is silky, manageable strands that remain smooth, glossy, and effortlessly styled for weeks.

What It Does:

  • Tames frizz and fly-aways for a sleeker finish.

  • Cuts blow-dry time in half-less heat, less effort, more “wow.”

  • Softens texture without flattening volume or shape.

  • Lasts for up to 3 months with the right care.

Celebrity Inspo: Rosie Huntington-Whiteley

Rosie’s hair is the ultimate keratin fantasy. Her hair strikes a balance between being sleek and touchable, polished and natural. Her iconic blowout is proof that smooth doesn’t have to mean flat. It’s all about healthy, high-shine strands with movement, and that’s exactly what we craft at Fruition.

Care Matters: Keep It Smooth

After a Keratin treatment, the products you use make all the difference. We recommend sulphate-free, keratin-safe shampoos and conditioners, which are available in-salon and in our online store. They help extend the life of your treatment and keep your hair hydrated and smooth between visits.

Pro Tips from Our Team:

  • Wait 48 hours before washing your hair post-treatment. This helps lock in the results.

  • Use silk or satin pillowcases to reduce friction and maintain sleekness overnight.

  • Avoid sea-salt sprays or high-alcohol products which can strip your treatment faster.

  • Come back for maintenance every 10-12 weeks to keep your results looking fresh.

Ready to Ditch the Frizz?

Our stylists will assess your hair type and talk you through whether Keratin is the right treatment for you and how we can personalise the process to fit your lifestyle.

Book a consultation now and discover how effortless smooth can really be.

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The Art of Extensions: More Than Just Length